Artspeak: Macys misses the boat on celebration of Brazil

Posted in Anthropology, Articles, Brazil, Caribbean/Latin America, Communications/Media Studies, Media Archive, Social Science, United States on 2012-07-02 18:36Z by Steven

Artspeak: Macys misses the boat on celebration of Brazil

InsightNews.com
2012-06-12

Irma McClaurin, Ph.D., Culture and Education Editor

What a delightful surprise to open my mailbox and see Macys touting a celebration of Brazil.  The merchandise colors are vibrant oranges, yellows, and shocking turquoise.  However, as I looked at the models chosen to represent Brazil, it was clear that Macys had missed the boat. Brazil is a multi-racial country. Everyone knows that its people represent a human rainbow, and in fact, after World War II, American scholars often pointed to Brazil as the racial ideal.  Thus was born what anthropologist Dr. France Winddance Twine has critiqued as the myth of Brazil as a “racial democracy.”…

Read the entire article here.

Tags: , , ,