Mixed Race Studies

Racializing Obama: The Enigma of Post-Black Politics and Leadership

Souls: A Critical Journal of Black Politics, Culture, and Society
Volume 11, Issue 1, 2009
pages 1-15
DOI: 10.1080/10999940902733202

Manning Marable (1950-2011), Professor of Public Affairs, Political Science, History and African-American Studies
Columbia University

In the 1990s, a new race-neutral, “post-black” leadership of African Americans emerged who favored political pragmatism and centrist public policies. Barack Obama, Newark Mayor Corey Booker, and Massachusetts Governor Deval Patrick were representative of this group. During his successful 2008 presidential campaign, Obama minimized the issue of race, presenting a race-neutral politics that reached out to white Republicans and independents. Yet despite his post-racial orientation, critics repeatedly attempted to “racialize Obama,” questioning his racial authenticity, religious affiliations, and Americanism. Despite extremist attacks, Obama successfully won the election by building an unprecedented coalition of blacks, Latinos, Jews, Asian Americans, women, and youth. The question remains whether the pragmatic, centrist Obama will commit his government to oppose all forms of racial inequality and oppression.

The historical significance of the election of Illinois Senator Barack Obama as president of the United States was recognized literally by the entire world. For a nation that had, only a half century earlier, refused to enforce the voting rights and constitutional liberties of people of African descent, to elevate a black American as its chief executive, was a stunning reversal of history. On the night of his electoral victory, spontaneous crowds of joyful celebrants rushed into streets, parks, and public establishments, in thousands of venues across the country. In Harlem, over ten thousand people surrounded the Adam Clayton Powell State Office Building, cheering and crying in disbelief. To many, the impressive margin of Obama’s popular vote victory suggested the possibility that the United States had entered at long last an age of post-racial politics, in which leadership and major public policy debates would not be distorted by factors of race and ethnicity…

…Obama undoubtedly took most of these factors into account—the possibility of a “Bradley/Wilder effect” on whites’ support of black candidates, African-American grievances surrounding the 2000 and 2004 presidential campaigns, the recent debacle of the Katrina Crisis, and the rise of the postracial politics of a new generation of black leaders—to construct his own image and political narrative essential for a presidential campaign. Early on in their deliberation process, the Obama pre-campaign group recognized that most white Americans would never vote for a black presidential candidate. However, they were convinced that most whites would embrace, and vote for, a remarkable, qualified presidential candidate who happened to be black. “Race” could be muted into an adjective, a qualifier of minimal consequence. So ethnically, Obama did not deny the reality of his African heritage; it was blended into the multicultural narrative of his uniquely “American story,” which also featured white grandparents from Kansas, a white mother who studied anthropology in Hawaii, and an Indonesian stepfather. Unlike black conservatives, Obama openly acknowledged his personal debt to the sacrifices made by martyrs and activists of the Civil Rights Movement. Yet he also spoke frequently about the need to move beyond the divisions of the sixties, to seek common ground, and a post-partisan politics of hope and reconciliation. As the Obama campaign took shape in late 2006–early 2007, the basic strategic line about “race,” therefore, was to deny its enduring presence or relevance to contemporary politics. Volunteers often chanted, in Hari Krishna–fashion, “Race Doesn’t Matter! Race Doesn’t Matter!,” as if to ward off the evil spirits of America’s troubled past…

Read the entire essay here.