Mixed Race Studies

A call for end of the “Globeleza Mulata”: A Manifesto

Black Women of Brazil: The site dedicated to Brazilian women of African descent
2016-02-08

Stephanie Ribeiro and Djamila Ribeiro

Originally, “A Mulata Globeleza: Um Manifesto” from Agora é que são elas (2016-01-29).

The Globeleza Mulata is not a natural cultural event, but a performance that invades the imaginary and the Brazilian televisions during Carnival. A spectacular created by art director Hans Donner to be the symbol of the popular party, which exhibited for 13 years his companion Valéria Valenssa in the super-expositional function of “mulata”. We’re talking about a character that appeared in the nineties and still strictly follows the same script: it is always a black woman that dances the samba as a passista (Carnaval dancer), naked with her body painted with glitter, to the sound of the vignette displayed throughout the daily programming of Rede Globo (TV).

To start the debate on this character, we need to identify the problem contained in the term “mulata”. Besides being a word naturalized by Brazilian society, it is a captive presence in the vocabulary of the hosts, journalists and reporters from the Globo broadcasting. The word of is of Spanish origin comes from “mula” or “mulo” (the masculine and feminine of ‘mule’): that that is a hybrid originating from a cross between species. Mules are animals born crossing donkeys with mares or horses with donkeys. In another sense, they are the result of the mating of the animal considered noble (equus caballus) with the animal deemed second class (donkey). Therefore, it is a derogatory word indicating mestiçagem (racial mixture or crossbreeding), impurity; an improper mixing that should not exist.

Employed since the colonial period, the term was used to designate lighter skinned blacks, fruits of the rape of slaves by masters. Such a nomenclature has sexist and racist nature and was transferred to the Globeleza character, naturalized. The adjective “mulata” is a sad memory of the 354 years (1534-1888) of escravidão negra (black slavery) in Brazil…

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Tais Araujo: Fighting Brazil’s Racism Takes More Than A Hashtag

teleSUR
2015-11-18

Leopoldo Duarte

Taís Araújo‬’s profile picture on her Twitter account. | Photo: Twitter, @taisdeverdade

Most Brazilians take pride in living in a “racial democracy.” According to them Brazil is supposedly a country that evaded racism through the amicable blending of its native, African and European inhabitants. But an event earlier this month is once again challenging this myth, when popular Black Brazilian actress Taís Araujo gained media coverage because of a series of racist comments made on her Facebook page.

Twitter user @LeonaDivaa shares screenshots of the racist commentary on Tais’ fanpage. Dozens of social media users compared the actress to a “monkey” and a zoo animal, while making sexually derogatory comments and taunting her for her skin color and natural hair.

Tais left the highly offensive comments on her Facebook account, deciding to publicize and take legal actions against the racist insults rather than erase them. In Brazil, for the last 20 years racism has been a non-bailable offense, however most offenders rarely face punishment.

Brazilians, in response, seemed to be taken aback by the rampant and open attacks against the actress, who has been called “Brazil’s Beyonce.” What followed evidently was an outpouring of solidarity on social media, using the hashtag #SomosTodosTais (or #WeAreAllTais) Brazilians started an online campaign, which was widely reported in the Brazilian and international press.

“I still can’t handle the fact that racism is still alive in such a mixed country such as ours. #SomosTodosTaís” 

…But while, hashtags like (#WeAreAllAFamousWrongedBlackPerson) have become popular recently, many Black activists in Brazil have voiced their discontent with these campaigns.

Most Afro-Brazilian social activists were thrilled Taís decided to publicize every step of her legal process—images of her leaving a precinct after making a testimony made headlines and stirred emotions—but activists are also at odds with how most (white) Brazilians only address racism when a celebrity is involved.

Famous Afro-Brazilian activist and blogger, Stephanie Ribeiro, went as far as writing an article entitled: “Please Stop Individualizing Racism.“…

…Brazilians have been taught that we live in “racial democracy”. According to this belief, Brazil evaded racism through amicable blending of its three primary peoples, Africans, Europeans, and Indigenous Americans. This myth is rooted in the book, The Masters and the Slaves, by sociologist Gilberto Freyre in 1933. Freyre argued that racial hierarchy was abolished with slavery, despite the fact that Brazil was the last colony to formerly free its slaves…

Read the entire article here.